◆ FOR INDEPENDENT EDUCATIONAL CONSULTANTS · PRIVATE COUNSELORS · ADVISING PRACTICES

Give every student a data-backed answer on their major — without adding hours to your week.

Pathwise generates a 12-page intelligence report on any college major in about 2 minutes. Real starting salaries, cost-of-living-adjusted wages by city, debt math, AI risk, career paths — every figure sourced from BLS, NACE, and IPEDS. Counselor licenses start at $3.33 a report.

SEE COUNSELOR PRICING → SEE A SAMPLE REPORT
Subscribe online in 2 minutes · Cancel anytime · No sales call
◆ THE QUESTION EVERY FAMILY ASKS

"Is this major actually worth it?" Answer with receipts.

Families hire you because school counselors can't give their kid real time. What they expect back is data — not vibes. Pathwise puts government-sourced numbers behind every recommendation you make.

80%
of college students change their major at least once. Getting it closer to right the first time is the single biggest ROI lever a family has.
Source: NCES BPS Survey
372:1
national student-to-counselor ratio in public schools. This gap is why families come to you — and why they expect more than a school counselor can deliver.
Source: ASCA 2024–25
$3.33
your cost per report on the Professional plan — the same report families buy retail for $19.99. Generate one for every major a student is weighing.
Pathwise counselor pricing
◆ HOW COUNSELORS USE PATHWISE

Three places it earns its keep.

Built around how independent practices actually work — family meetings, major comparisons, and the deliverables that justify your fee.

◆ 01 / FAMILY MEETINGS
Walk in with the numbers
Before a meeting, generate a report on the major the student is leaning toward. Walk parents through real starting salary, debt payback math, and AI risk — sourced, printed or on screen. The conversation shifts from opinion to evidence.
◆ 02 / MAJOR COMPARISONS
Compare 2–3 majors per student
Most students are torn between a few options. Run a report on each — side by side — and let the spread do the talking. Finance vs. Accounting in Seattle is a different conversation once you see the 10-year trajectories next to each other.
◆ 03 / CLIENT DELIVERABLES
A take-home families keep
Every report is a polished PDF the family keeps — and associates with your practice. It's a tangible artifact of your value in a service business where most of what you do is invisible. Logo co-branding is coming to Professional and Practice plans.
◆ HOW IT WORKS

Subscribe today, first report in minutes.

1
Subscribe online
Pick a plan below, check out with a card. No demo call, no contract, no procurement. Your counselor dashboard is ready immediately.
2
Generate reports on demand
Enter a major. About 2 minutes later you have a 12-page report — salaries by city, schools ranked by ROI, debt math, AI risk, career paths. No student accounts or personal data needed.
3
Advise with receipts
Download the PDF, email it to the family, or walk through it live in your meeting. Every number traces to a public source your clients can verify.
◆ COUNSELOR LICENSES

Pick a plan. Cancel anytime.

Every plan includes the counselor dashboard, on-demand report generation for 110+ majors, and full PDF downloads. Annual plans get two months free.

◆ STARTER
$199/yr
50 reports / year
$3.98 per report
  • Counselor dashboard
  • Any major × any U.S. city
  • Full PDF downloads
  • Email support
MOST POPULAR
◆ PROFESSIONAL
$499/yr
150 reports / year
$3.33 per report
  • Everything in Starter
  • Enough for 40–50 students at 2–3 reports each
  • Priority support
  • Logo co-branding on PDFs — coming soon, free for early subscribers
◆ PRACTICE
$999/yr
500 reports / year
$2.00 per report
  • Everything in Professional
  • Up to 3 counselor seats
  • For multi-counselor practices
  • Logo co-branding on PDFs — coming soon
◆ Need more? Extra reports are $7.99 each, or upgrade anytime. Monthly plans carry a monthly report allowance; annual plans get the full year up front.
◆ THE MATH

The same report. A fraction of the price.

◆ RETAIL · WHAT FAMILIES PAY
$19.99 /report

One report, one major, one checkout. It's how parents buy Pathwise on their own.

◆ COUNSELOR LICENSE · PROFESSIONAL
$3.33 /report

150 reports a year for $499 — over 80% off retail. Run one for every major every student is considering, and it's still a rounding error against your package fee.

◆ Comparable tools bill IEC practices $500–$1,000+/yr for tracking software. Pathwise is the data layer they don't have.

◆ WORK AT A SCHOOL OR DISTRICT?
School site licenses include unlimited reports for your whole student body, a counselor admin portal, and invoice/PO billing.
SEE SCHOOL PRICING →
◆ WHO BUILT THIS
I'm Griffin — a finance student who built the tool I wish every counselor had.

Pathwise exists because the data on what majors actually pay — by city, adjusted for cost of living, with honest AI-risk scoring — has always been public. It was just scattered across BLS tables and IPEDS files where no family, and no counselor with a full caseload, has time to assemble it.

The counselor license is new, which means early subscribers get direct access to me. Tell me what your practice needs and I'll build it — that's the deal while we're early.

◆ Griffin Saito-Hardie · Founder · griffin@pathwiseusa.com
◆ COMMON QUESTIONS

What counselors ask before subscribing.

What's actually in a report?
Twelve pages on one major: real starting salary and 10-year trajectory, cost-of-living-adjusted wages by city, schools ranked by ROI, debt payback math, Pathwise AI Risk Index, top employers, certifications that move salary, and future-proof alternative majors. See the full sample report.
Where does the data come from?
Every figure traces to a public source — U.S. Bureau of Labor Statistics OEWS, NACE Class of 2024 salary survey, IPEDS, College Scorecard, and BEA Regional Price Parities. Full list at pathwiseusa.com/sources. Your clients can check every number, which is exactly the point.
Do I need to enter student information?
No. Reports are generated from a major — no student names, accounts, or personal data required. Nothing to disclose, nothing to secure, no FERPA exposure for your practice.
What happens if I use all my reports?
Generate extra reports at $7.99 each, or upgrade to the next plan — the upgrade is prorated by Stripe automatically. You'll never be blocked mid-meeting.
Do unused reports roll over?
No — allowances reset each billing period. Annual plans get the full year's allowance up front, so you can front-load busy season. Monthly plans get a monthly allowance.
Can I cancel or change plans?
Anytime, self-serve, from the billing portal in your dashboard. No calls, no retention flow. Cancel and you keep access through the end of your paid period.
Can I put my logo on the reports?
Co-branding (your name and logo on every PDF) is in development for Professional and Practice plans. Early subscribers get it free when it ships. If this is the feature you care most about, email Griffin — it ships faster the more of you ask.
I work at a school — is this the right plan?
Probably not. School and district site licenses include unlimited reports for your whole student body and invoice/PO billing — see Pathwise for Schools.
◆ START TODAY

Your next family meeting could have receipts.

Subscribe in two minutes. Generate your first report before your next appointment. Cancel anytime if it doesn't earn its keep.

SEE COUNSELOR PRICING →